Vol. 7, Issue 2, Part M (2025)

The research paper defines the transformation of communication skills necessitated by digital technologies, presenting a nuanced argument that digital environments simultaneously introduce significant challenges while creating unprecedented opportunities for human interaction. The analysis adopts a balanced perspective, avoiding technological determinism in favour of examining how human communicative competence adapts to and shapes digital mediums. The pervasive integration of digital technologies has fundamentally reshaped the landscape of human interaction, redefining what constitutes effective communication skills. This research paper investigates the complex evolution of communicative competence within digital environments, arguing that while these mediums present significant challenges to traditional discourse such as the reduction of nonverbal cues, increased potential for misinterpretation, and the pressures of constant connectivity. They also generate unprecedented opportunities for innovative, global, and multimodal expression. The analysis proceeds through several key domains: the transformation of language itself through new registers and semiotic codes; the critical importance of digital literacy, encompassing both technical skill and socio-emotional discernment; the rise of global virtual collaboration; and the paramount need for digital wellness and ethical communication. Synthesising theories from computer-mediated communication (CMC), sociolinguistics, and media studies, this paper concludes that effective communication in the 21st century requires a hybrid skill set. Individuals must now adeptly fuse core linguistic and pragmatic competencies with new digital literacies, cultivating a flexible, critical, and ethically grounded approach to navigate both the pitfalls and potentials of the digital arena.